In our industry we often turn our focus to resident safety. Many communities offer resources for neighborhood watch programs and even provide meeting facilities to organizations dedicated to preventing crime. But what can we offer in the event that the unthinkable happens? It’s important that as an industry we learn to shift our focus to helping our residents after an unfortunate event occurs. Local and national providers for grief management are abundant; it’s up to you to provide these resources to our residents.

Currently, the United States boasts the 2nd highest murder rate in the world with an astounding 5.7% of the population being slain each year. The multifamily industry in America is currently housing 36.4% of the total population. With such a high percentage, it’s easy to assume that more than one of our residents has been effected by the tragic loss of a loved one. Every year over 17,000 murders are committed in our country and that number continues to grow; therefore, it is important that we give of ourselves to those touched by these tragic circumstances.

One of the most prominent organizations helping victims of crime and their loved ones is The National Center for Victims of Crime. Founded in 1985, the NCVC is the nation's leading resource and advocacy organization for victims of crime. Their mission is to forge a national commitment to help victims of crime rebuild their lives. Victims can seek help by calling 1-800-FYI-CALL or visiting the National Center's website www.ncvc.org.

The American Red Cross is also available to help residents in need. The Red Cross shelters, feeds and counsels victims of disasters; provides nearly half of the nation's blood supply; teaches lifesaving skills; and supports military members and their families. The Red Cross is a charitable organization – not a government agency – and depends on volunteers and the generosity of the American public to perform its humanitarian mission. For more information, please visit www.redcross.org.

On June 19th, Ellipse lost a valued employee and the only son of another employee to a senseless crime. Steve Swan and Matthew Butler were murdered in Garland, Texas over a car and a few dollars in front of their Christian music recording studio. Both men were outstanding citizens who volunteered their time and efforts to making this world a better place. Stirred by their tragic deaths, Ellipse has turned its attention to the growing need for the multifamily industry to offer help to residents in their time of distress.

If you would like more information about the NCVC or to learn more about Steve Swan and the cause Ellipse is supporting, please visit the Ellipse website at www.ellipseinc.com or contact our office toll free at 1-888-678-3869.

At Ellipse, we are making our mark on the multifamily industry by providing the most integrated, robust selection of high-quality management tools and business practices this industry offers. We currently provide Internet technology solutions to 219 management companies and 2991 communities because our clients know that we immerse ourselves in education and product knowledge as the driving force at our company, and our they will be more successful as a result of it.

Our portfolio currently displays 1457 active websites in 42 states. Our Creative Consultants are providing clients with inventive designs. If you have not viewed our portfolio in a while take a moment and check it out - www.ellipseinc.com/portfolio.asp. It might give you ideas for your new website or redesign.

Ellipse stands by our model of delivering successful branding and marketing results to fund corporate operations and communications programs. Our suite of services, Ellipse Symphony^SM will continue to define management communications and operations, setting new standards within our sector. Ellipse continues to displace traditional corporate forms management, document handing, and internal communications with our centralized, electronic "town hall", the Apartment Toolbox^® corporate Intranet, while we improve resident communications with our feature rich Relate 24/7^SM, Progressive Websites and Resident Portal applications.

Our ideals have yet to be replicated, and we will continue to deliver bottom line ROI. Most of all, we will continue to provide our personal dedication and love for what we do to our clients, as that is what keeps our hearts full and our minds challenged. Thank you for being a part of our continued success.

So the leasing center front door is a turn-style with prospects looking for more space, better community amenities and quality management support. So much so, that keeping up with the necessary details of keeping your Internet marketing and Internet Listing Services current with accurate rental rates, unit availability, floor plan details is nearly impossible. Don’t fret! Let SnaptShot^SM and our EllipseNet^SM data platform eliminate the need for manual data update efforts and information management requirements necessary for a successful leasing season. SnaptShot^SM is a powerful, yet simple, program that automatically updates your Internet Listing services, corporate website and community websites with current data. EllipseNet^SM is our data integration program that works in conjunction with key property management software programs, such as RealPage, MRI, Yardi and AMSI to capture unit data and forward you community website and ILSs. Ellipse updates Apartments.com, Apartment Guide, ForRent.com, ApartmentFinder.com and Move.com automatically each night with a batched date file, right out of your financial management software.

July leasing will be at its best when you add SnaptShot^SM for only $15.00 per month! Our activation fee for EllipseNet^SM data automation is just $150.00.

Heard about our Relate 24/7^SM resident communications program? With your EllipseNet^SM activation, we will eliminate our set-up fee for Relate 24/7^SM bringing you an additional savings of $50.00. These two great programs will give your community the edge against the competition! Call us today toll free at 1-888-678-3869 to learn more.